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SMOKERS CHALLENGE - IMMEDIATE AND LONG-TERM FINDINGS OF A COMMUNITY SMOKING CESSATION CONTEST AMERICAN JOURNAL OF PUBLIC HEALTH King, A. C., Flora, J. A., Fortmann, S. P., Taylor, C. B. 1987; 77 (10): 1340-1341

Abstract

The present study examined the effectiveness of a community-based smoking contest in helping 500 smokers maintain three months postcontest and one year postcontest abstinence. The majority were chronic smokers with a limited number of previous quit attempts. The three- and 12-month postcontest quit rates were 19 per cent and 15 per cent, respectively, rates exceeding naturally occurring community cessation rates. The contest was found to be more cost-effective than quit smoking classes.

View details for Web of Science ID A1987K075400019

View details for PubMedID 3631371